this degree program is hands-on and rich in applied elements and simulations of real employment-type learning to prepare students for the evolving requirements of the graphic design and digital visual communication industry in today's knowledge and information-based culture. the degree also promotes the skills associated with bachelor of arts programs, including analytical and critical thinking skills, solid oral and written communication skills, and general flexibility and adaptability. students will develop awareness of social responsibility, ethics, cultural contexts and global communications considerations. the program features lectures, studio classes, computer lab instruction, critiques, project work, portfolio development and a graduation show. a rigorous work ethic and time-management skills are required for all courses. as in the profession, students juggle multiple projects and deadlines, undertake projects as teams, research, report, cooperate, communicate and present their work.

the program will build on a solid foundation of general skills at the first-year level. second-year courses will require that students apply and expand upon foundational skills in more detailed and specific sub-fields. upper-level courses in the degree will explore problem-solving, research, creative exploration, innovation and cultural and contextual issues at a deeper and more complex level.