Fashion Photography
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since its inception as a democratic medium for the masses, photography has continued to evolve in format and application, shifting technical and intellectual paradigms. new ways of practicing, encountering and disseminating build on established methods to extend the possibilities, opportunities and reach of photography, making it ever more accessible and omni-present. fashion photography is a term of reference for a practice of photography that takes fashion as the material for the camera. fashion is equally complex and expansive in contemporary times, informed and challenged by social, cultural, economic, and other factors that cannot be ignored much like photography, and undergoing similar revisions and reinventions. in this way, there are many real and notional interplays between photography and fashion that begin with ‘image’, and venture much further into the superposition of other parallel, sophisticated and entangled states for consideration as fashion photography. an initial disaggregation from fashion photography of fashion and photography as discreet disciplines that are conceivably all-encompassing, avoids any subsequent reductive effect in fashion photography. it is this ontology that provides the discourse to a post-graduate benchmark and distinctive ethos for the ma fashion photography. what to expect a teaching and learning environment with diversity and inclusion of changes in technology, culture and industry practice while also building on established technologies and transcendent values, such as creativity, independent research and enquiry, critical and informed judgement, communication skills and collaboration. this approach underpins an expanded fashion photography discourse in practice, theory and research. a curriculum for exploring, situating and integrating theory and practice in a cumulative progression of projects, intended to realise a range of graduate aspirations, opportunities and destinations. the course is designed to develop and position photographic practice within new or established creative and commercial protocols, employment opportunities, and further study aspirations. the stimulation to take a novel approach, disruptive even, to develop an authentic analysis, philosophy and vision of fashion + photography that is informed by personal and professional agendas and knowledge to become outward facing to make a viable and sustainable contributions to the discipline and related areas in creative, industrial, environmental, cultural, social, political and academic contexts. a range of directed and self-directed historical, cultural, educational, professional and global references and processes to develop fashion photographies that oscillate between notions of truth and fiction; sameness and difference; public and private; still and moving; the mirror and window; the epic and the everyday, for example - much like the image, spectacle and performance of fashion itself as body, representation and identity. mode of study you should engage with photography in all its forms as the perfect medium; the photograph has explicit and implicit capacity for contextual and conceptual interplays and iterations across a full range of technologies and thinking including analogue, digital, moving image and alternative platforms for production and dissemination (ai; nft). the course offers a full-time curriculum and learning environment that stimulates a continuous practice of intellectual, technical and collaborative persuits and opportunities in combination with research that leads to a self-negotiated masters project. this is key to a sustainable livelihood in professional employment or self-employment, further academic study or teaching.
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